No matter the size of your campaign, one fact remains: you are going to need and want volunteers to help you get elected.  Volunteers are the heart and soul of your campaign and to neglect this aspect of your run is to do yourself a great disservice.  Furthermore the poor usage of volunteers means that your campaign is not running as well as it should.  But where do you find volunteers and what do you do with them once you have them?

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By far, one of the most difficult things you will do as a candidate is fundraise. The reason for this is not so much because fundraising is inheretly difficult – no – the reason is that, as a candidate, you are inherently opposed to calling people up and asking for money. Indeed, I have worked on many campaigns, and I have consistantly seen candidates do everything they can to possibly avoid making fundrasing calls.  It is like taking your kid to the dentist or going to the gym, you make up excuses for why you just can’t do it tonight – though you swear you will get around to it tomorrow.

But, just like getting that sore tooth checked out or doing a few laps around the track, you must fundrase.  A campaign without money is like a car with no wheels – if it gets anywhere, it is by pure accident.

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